{"id":252,"date":"2014-07-10T09:30:00","date_gmt":"2014-07-10T07:30:00","guid":{"rendered":"http:\/\/thegoldenbun.net\/berlin-mbfw-day-1-meeting-italian-partners-at-premium-breadbutter"},"modified":"2015-12-15T22:07:40","modified_gmt":"2015-12-15T21:07:40","slug":"berlin-mbfw-day-1-meeting-italian-partners-at-premium-breadbutter","status":"publish","type":"post","link":"https:\/\/thegoldenbun.com\/de\/2014\/07\/berlin-mbfw-day-1-meeting-italian-partners-at-premium-breadbutter\/","title":{"rendered":"Berlin MBFW Day 1 \/\/ Meeting Italian partners at Premium & Bread&Butter"},"content":{"rendered":"
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BOMBOOGIE<\/div>\n<\/div>\n
\n
EN \u2013 Day1<\/b>. Good morning from Berlin! What an exhausting but so interesting day yesterday. I kind of get used of getting up early around 6-6.30 catching trains or flights \u2013 I know jetset-life problems. I arrived to Berlin around 11 and drove straight the fantastic Hotel Melia in Berlin Mitte. My hotel review will be up within this week. Schedule of the day \u2013 visiting the trade shows Bread&Butter<\/span> and Premium<\/span> meeting a few of my Italian collaboration partners.
\nI had to visit one of my longterm-partner Bomboogie<\/a> and it was so nice to finally meet in live. Their down jackets are amazing \u2013 that’s why I am owning three pairs of jackets already. For SS15 they created some very nice leather jackets as well next to the down jackets. They are playing with various sleeve lengths, which look so cool on the vests.<\/div>\n
DE \u2013 Tag1<\/b>. Guten Morgen von Berlin! Was f\u00fcr ein anstrengender, aber toller erster Fashion Week Tag. Langsam gew\u00f6hne ich mich gegen 6-6:30 Uhr aufzustehen und entweder zum Bahnhof oder Flughafen zu fahren \u2013 ja ich wei\u00df, Jetset-Life-Probleme. Gegen 11 Uhr war ich dann auch endlich in Berlin und bin direkt zur Bread&Butter<\/span> und Premium<\/span> gefahren um meine italienischen Blogpartner zu treffen.
\nMit Bomboogie<\/a> arbeite ich schon seit Jahren zusammen und habe mich sehr \u00fcber den pers\u00f6nlichen Kontakt gefreut. Ich liebe ihre Winterjacken \u2013 habe nicht ohne Grund drei St\u00fcck davon. Im Sommer kann es auch etwas k\u00fchler werden, besonders zuhause in S\u00fcdtirol in den Bergen. Da kommen die s\u00fc\u00dfen Sommerj\u00e4ckchen genau richtig. Im SS15 spielen sie mit verschiedenen \u00c4rmell\u00e4ngen und haben sehr s\u00fc\u00dfe Teile entworfen. Besonders sch\u00f6n sind auch die Lederjacken in Kombination mit Stoffeins\u00e4tzen. <\/p>\n<\/div>\n<\/div>\n\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\n
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MUSEUM<\/div>\n<\/div>\n
\n
Back on the Bread and Butter I stopped at MUSEUM<\/a>. I may have that little thing for some cool sporty outdoor wear. All of their jackets are made out of European materials, mainly made in Italy which is playing an important role these days. The summer jackets are very light and are the perfect rain jackets. I also had a quick glimpse at their AW14 collection. Dashing pieces!<\/div>\n
Anschlie\u00dfend bin ich zur Bread & Butter gefahren, wo ich gleich bei MUSEUM<\/a> vorbeigeschaut habe. Ich verliebe mich immer so schnell in gewisse Marken und bin ein Jackenfan. MUSEUM verwendet ausschlie\u00dflich europ\u00e4ische Produkte und ist vorwiegend made in Italy<\/i>. Ich denke dieser Aspekt ist zur jetzigen Zeit sehr wichtig. Besonders sch\u00f6n finde ich auch den Tirol-Charakter, der sich in den Frauen- und M\u00e4nnerwesten widerspiegelt.<\/div>\n<\/div>\n<\/div>\n\"\"\"\"\"\"\"\"\"\"\n
\n
Siamoises<\/div>\n<\/div>\n
\n
Siamoises<\/a> is a newcomer with a really cool concept. Nowadays the internet is playing a huge role and so are apps on our phones. Siamoises created an app which customers can download. Whenever they spot one of Siamoises shirts you can scan the top and bring its characters into real live. They dance, sing and are just being happy. Speaking of \u2013 the brand made a really nice campaign video with that song. The style of the t-shirts are casual. This is definitely a cool idea and I am sure the kids will love that too. Since nearly every child is already owning electronic devices at a young age.<\/div>\n
Ein Newcomer auf der B&B war Siamoises<\/a>, die mit einem tollen Konzept ihr Projekt gestartet haben. Zusammen mit einem bekannten Illustrator haben sie lustige T-Shirts mit verschiedenen Charakteren kreiert. In der heutigen technologischen Welt besitzt fast jeder ein Smartphone oder Tablet und so haben sie eine App entworfen, mit der man die Figuren auf den T-Shirts scannen und in unsere Welt bringen kann. Die Charaktere tanzen, singen \u2013 je nachdem welche Rolle sie spielen. Eine lustige Idee, die auch den Kindern sicherlich sehr gut gefallen wird.<\/div>\n<\/div>\n\"\"\"\"\"\"\"\"\"\"\"\"\n
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Aeronautica Militare<\/div>\n<\/div>\n
\n
Lastly I stopped at Aeronautica Militare<\/a>\u00a0\u00a0and European Culture<\/a>. I knew the brands from the showrooms in Munich and was really surprised of both of them. Areonautica is mainly focusing on sporty, military fashion and redesigned the men’s polos turning them into more covered colors. On the other hand European Culture is working a lot with pattern mixes and they created a new kind of jeans material. I really liked the jeans vest with the mesh detail, which brands normally use for shoelines.<\/div>\n
Last but not least<\/i>\u00a0habe ich noch bei Aeronautica Militare<\/a>\u00a0und European Culture<\/a> vorbeigeschaut. Areonautica ist bekannt f\u00fcr seinen Milit\u00e4rs-Einfluss und Sportlichkeit. Besonders wichtig war es f\u00fcr die Marke dieses Mal die Polos f\u00fcr die M\u00e4nner neu zu entwerfen und den Charakter von Areonautica besser zu vermitteln.European Culture hingegen entwickelt sich zur Zeit in eine ganz andere Richtung und hat zudem ein tolle neues Jeans-Material entworfen, das so wundersch\u00f6n leicht ist. Besonders toll finde ich es in Kombination mit dem Mesh-Material, das sonst nur f\u00fcr Schuhe verwendet wird.<\/div>\n<\/div>\n\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\n
\n
European Culture<\/div>\n<\/div>\n
\n
Of course, fashion week days are long and I headed straight back to the hotel \u2013 editing pictures, relaxing for a bit before meeting all the other lovely bloggers of Marc Cain\u2019s exciting project \u2013 11 bloggers – 11 cities – 11 styles – 1 brand<\/span><\/i> in their boutique. Today we are having a day packed with special treatments, lunch with the other bloggers etc. And more importantly, Marc Cain\u2019s show today at 4pm. Of course, all pictures are coming up in the next fashion week edition.
\nLater on we met up with Amandine in Berlin Mitte for dinner at M\u00e4dchenitaliener<\/span>. Of course, the night was not finished by then and we headed on meeting for some drinks with the Blogger Bazaar girls at the Kitty Cheng Bar<\/span>. Nights are longer than days here in Berlin. I can sleep when I\u2019m old and retired!
\nWish you a wonderful day & more tomorrow!<\/i><\/div>\n
Nat\u00fcrlich war mein Tag im Anschluss noch lange nicht zu Ende \u2013 schnell im wunderbaren Hotel Melia einchecken, Bilder bearbeiten und ein bisschen entspannen bevor es zum n\u00e4chsten Event weiterging. Der Hauptgrund warum ich in Berlin bin, ist das spannende Projekt in Zusammenarbeit mit Marc Cain \u2013 11 bloggers – 11 cities – 11 styles – 1 brand<\/span><\/i>. Gestern Abend war noch ein gem\u00fctliches Get-Together und Kennenlernen mit den anderen Bloggern in ihrer Boutique und heute Nachmittag ist dann die gro\u00dfe Show. Dar\u00fcber berichte ich euch aber im n\u00e4chsten Post.
\nN\u00e4chte sind in Berlin ja bekanntlich l\u00e4nger als Tage. Nach einem netten Abendessen mit Amandine und den M\u00e4dels haben wir noch einen Sprung in der Kitty Cheng Bar<\/span> vorbeigeschaut. Schlafen kann ich, sobald ich alt und in Rente bin!
\nW\u00fcnsche euch einen sch\u00f6nen Tag & mehr gibt es morgen!<\/i><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

BOMBOOGIE EN \u2013 Day1. Good morning from Berlin! What an exhausting but so interesting day yesterday. I kind of get used of getting up early around 6-6.30 catching trains or flights \u2013 I know jetset-life problems. I arrived to Berlin around 11 and drove straight the fantastic Hotel Melia in Berlin Mitte. My hotel review will be up within this week. 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